Platform Artists Group
Art direction, branding & design, poster design, exhibition invites, program design & signage and bespoke custom typography. . Over a decade, Platform Artists Group Inc has been refined, revised and gone through many changes. Our art direction, branding and design has maintained a consistent, yet experimental approach, which was applied across various production outcomes including printing on wallpaper, tyvek, drafting film, etc., while still maintaining a strong identity presence.
After a relocation of premises, a new identity was created to help raise Platform's profile and attract support from the private and public sectors. The new identity image and distinct colour palette, combined historic as well as contemporary elements & was applied across all forms of communications. The implementation of this system, plus the use of a refined custom typographic treatment, allowed us to create a clear informative document outlining the range of events and differentiate individual occasions.