Kid You Not
Branding, illustration, packaging, label design & collateral for Kid You Not wines.
The project asked us to create a visual language based on storytelling & memories of childhood fairy tales. These themes evolved into the formation of two main characters 'Dashing Master Huntley' & 'Wise Madame Winkle' who represented the brand ideologies of adventure, journey & nostalgia across a range of promotional applications.
To view the online component of this project click here.




